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Tanner, Simon
Delivering impact with digital resources : planning your strategy in the attention economy / Simon Tanner.
London : Facet Publishing, 2020.
Physical Description:
xxxvi, 244 pages : illustrations ; 24 cm
Reference Library
ZA4080 .T36 2020 (LC)
Accessible in the Reference Library [Hours]
Note: Please contact the Reference Library to schedule an appointment [Email ycba.reference@yale.edu]

Includes bibliographical references (pages 215-232) and index.
"This book provides practical guidance for delivering and sustaining value and impact from digital content. Our digital presence has the power to change lives and life opportunities. We must understand digital values to consider how organizational presence within digital cultures can create change. Impact assessment is the tool to foster understanding of how strategic decisions about digital resources may be fostering change within our communities. Delivering Impact with Digital Resources focuses on introducing both a mechanism and a way to thinking about strategies and evidence of benefits that extend to impact. Such that, the existence of a digital resource shows measurable outcomes that demonstrate a change in the life or life opportunities of the community. The book proposes an updated Balanced Value Impact Model (BVIM) to enable each memory organization to convincingly argue they are an efficient and effective operation, working in innovative modes with digital resources for the positive social and economic benefit of their communities"--Provided by publisher.
Subject Terms:
Digital libraries -- Handbooks, manuals, etc.
Digital libraries.
Digital media -- Social aspects.
Digital media.