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Creator:
Barbara Swiderska, active 1967, British
Commissioned by London Transport, 1937–2004, British
Printed by McCorquodale & Company Ltd, British
Title:

The Victoria and Albert Museum

Date:
1967
Medium:
Lithograph
Dimensions:
Sheet: 39 5/16 x 24 15/16 inches (99.9 x 63.3 cm)
Inscription(s)/Marks/Lettering:

In artist's hand, in purple, lower left of image: "B. Swiderseen 66". In purple type, beneath image: "At the Victoria and Albert Museum, South Kensington, is a dark cave-within-a-cave. In the | shadows you will find islands of light; these are showcases, brilliantly illuminated and filled | with figures from nearly 400 years of fashion's pageant, from Jacobean gallantry via Georgian | magnificence, Victorian upholstery, Edwardian confectionery and the twenties to Dior's ankle- | flapping New Look. Imagine your own choice of outfit - yesterday's trend is often tomorrow's...". In black, beneath: "Underground or bus to South Kensington. Please write for a free Museums and Art Galleries [italics] booklet | to the Public Relations Officer, 55 Broadway, S.W. I, or ask at any London Transport Travel Enquiry Office."

Lettered, lower center: "At the Victoria and Albert Museum, South Kensington, is a dark cave-within-a-cave. In the shadows you will find islands of light; these are showcases, brilliantly illuminated and filled with figures from nearly 400 years of fashion's pageant, from Jacobean gallantry via Georgian magnificence, Victorian upholstery, Edwardian confectionery and the twenties to Dior's ankle-flapping New Look. Imagine your own choice of outfit-yesterday's trend is often tomorrow's…"

In purple, lower left of image: "B. Swiderska 66"

Credit Line:
Yale Center for British Art, Gift of Henry S. Hacker, Yale BA 1965
Copyright Status:
© TfL
Accession Number:
B1993.3.4
Classification:
Posters
Collection:
Prints and Drawings
Access:
Accessible by request in the Study Room [Request]
Note: The Study Room is open to Yale ID holders by appointment. Please visit the Study Room page on our website for more details.
Link:
https://collections.britishart.yale.edu/catalog/tms:4049
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